Oticon proudly announces that Oticon Zeal has been awarded the prestigious Red Dot Design Award, recognizing outstanding design quality, innovation, and excellence in product development. The award celebrates Oticon Zeal’s distinctive approach to discreet hearing care, where advanced technology and purpose driven design come together in a complete, unseen solution.

Oticon Zeal is designed as the world’s most discreet, complete hearing aid – created to remove long-standing compromises between size, performance and functionality. With its innovative, comfortable design, Oticon Zeal blends naturally into everyday life while delivering the full performance users expect from a premium hearing solution. The Red Dot jury recognizes products that set new benchmarks for user-centered design, usability, and innovation – qualities that define Oticon Zeal.

Built on Oticon’s BrainHearing™ philosophy, Oticon Zeal features advanced, second-generation AI-supported sound processing that continuously analyzes and balances sounds in real time. By supporting how the brain naturally makes sense of sound, Oticon Zeal helps users stay engaged, follow conversations and remain connected, even in complex, noisy listening environments. The AI technology is always on, supporting users seamlessly throughout the day without the need for continuous adjustments.

“With Oticon Zeal, we have created an entirely new hearing aid category. A true gamechanger in the industry. For the first time, we have successfully integrated our proven technology and full functionality into a discreet, in-the-ear design. We are proud to receive this Red Dot recognition, which confirms Oticon Zeal as a true design achievement. It is also a barrier-breaking solution, removing the compromise between discreet design and high performance. By reducing stigma, Oticon Zeal shows how thoughtful, human-centered design, and intelligent, AI-driven technology can come together to deliver life-changing hearing care that fits naturally into everyday life,” says Dorthe Krogh Jensen, Vice President Brand Management.

In addition to its sound performance, Oticon Zeal offers seamless connectivity, including Auracast™ broadcast, opening new possibilities for accessing audio and public announcements in shared spaces. With rechargeable all-day power* and fast charging, Oticon Zeal supports modern lifestyles with reliability and convenience – all in a new discreet, in-the-ear design. Designed with both users and hearing care professionals in mind, Oticon Zeal also helps lower barriers to adoption and supports more confident conversations about hearing care.

The Red Dot Design Award reinforces Oticon’s long-standing commitment to innovation and underscores the critical role of great design in helping more people take the step into better hearing with confidence.

*Expected use time for rechargeable battery depends on use pattern, active feature set, hearing loss, sound environment, battery age and use of wireless accessories.
The Auracast™ word mark and logos are trademarks owned by Bluetooth SIG, Inc. and any use of such marks by Demant is under license. Other trademarks and trade names are those of their respective owners.
Oticon and Zeal are trademarks of Oticon A/S, registered in the United States and other jurisdictions. All rights reserved.

About Oticon — Life-changing technology

More than 700 million people worldwide suffer from hearing loss. The majority are over the age of 50 while eight percent are under the age of 18. Oticon's vision is to create a world where people are no longer limited by hearing loss. A world where hearing aids fit seamlessly into life and help people realize their full potential, while avoiding the health consequences of hearing loss. Oticon develops and manufactures hearing aids for both adults and children and supports every kind of hearing loss from mild to profound and we pride ourselves on developing some of the most innovative hearing aids in the market. Headquartered in Denmark, we are a global company and part of Demant with more than 22,000 employees and revenues of around DKK 22 billion. Changing technology. Changing conventions. Changing lives. Oticon – Life-changing hearing technology. For more information visit oticon.com.