Privacy Notice and Terms of Use
This document was last updated on 15 November 2025.
This document was last updated on 15 November 2025.
The following Privacy Notice is valid for:
When this document mentions App(s), it refers to one of these 6 previously listed Apps.
This document explains how we collect and use your personal data when you use the App and the terms for your use of the App. We only process personal data about you, which is relevant and sufficient for the purposes described in this document. This means that we do not use your personal data more extensively than necessary for the specific purpose.
The App has been created to provide you with the possibility of controlling and personalizing your hearing experience directly from your smartphone. It enables you to separately adjust the volume of your hearing aids, change programs, or control the sound you stream to your hearing aids.
The App includes a feature designed for remote communication between you and your hearing care professional. This feature allows you to have online follow-up appointments with your hearing care professional and to get your hearing aid settings adjusted from the comfort of your own home.
Demant Enterprise A/S acts as data controller and is responsible for the collection and use of your personal data in the App as described in this document.
If you have any requests or questions related to our use of your personal data, please contact us by using the contact points below:
Demant Enterprise A/S
Kongebakken 9
DK-2765 Smørum
Denmark
E-mail: privacy@demant.com
In this privacy notice, “we”, “us” and “our” refer to Demant Enterprise A/S.
Anonymous & aggregated data use in the App
When you use the App, you will be asked to allow anonymous data logging. If you grant permission, we will collect general and aggregated anonymous data, including generic details about your hearing aids (such as firmware version, brand, model, style, and number of programs), generic information about your mobile device (like operating system version and device model), anonymous usage data (such as which features are used, their frequency, and duration), technical log information, and location data in the form of country.
The data is non-personal and in aggregated form, in a way by which it cannot be used to identify you as an individual. We utilize this aggregated data to understand how App features are utilized. For example, we analyze when a feature is typically activated and how extensively it’s used. This helps us continually enhance our products and services for the benefit of our users. Sharing with us is completely optional, and you can deactivate anonymous data logging at any time in the App settings.
Hearing Health Statistics
By connecting your hearing aids to the App, the Hearing Health Statistics feature will give you access to statistics regarding the usage of your hearing aids. The statistics generated by this feature are stored locally on your device.
Processing of personal data in the App
Contact Support
You can at any time use the Contact Support function to get help and assistance regarding your use of the App. If you contact the support function by email in the App, an email will be sent to us through your email service provider outside the App to our consumer support team. The email will contain technical information about the App and connected devices, including technical information about your hearing aids. As the use of hearing aids may reflect health information, we need your consent to process this data for support purposes. When you send this email, you agree to sharing this data with us. Your consent is voluntary, and you can contact our consumer support team if you wish to withdraw your consent.
Your support request together with any personal data will be deleted after 2 years.
Find my Hearing Aids
The App allows you to use location data on your mobile device to enable the feature, Find my Hearing Aids, in the App. The device collects location data (i.e. information on the last known location when the App was paired with the hearing aids) even when the App is closed or not in use. This information is necessary if you wish to use the Find my Hearing Aids feature. The location data processed by this feature are stored securely only on your device and is continuously overwritten, so the function always only processes updated data. The App requests permission to use location data through a system prompt. You can later manage or change this permission in your device settings.
Encrypted Auracast™ Stream Connection
When you connect to closed (encrypted) Auracast streams by using a password - such as when connecting hearing aids to a TV, the password is saved locally in the App. This enables automatic reconnection to previously known sources authorized by you without requiring you to re-enter the password. The password is securely stored only on your device in an encrypted database and is transmitted solely to your hearing aids to establish the connection.
Account creation
When using the App, you can choose to set up an account. This account can be created through the App. Account registration requires you to submit your e-mail address and a password of your own choice, and we will create a user ID. When you register with your account and start using the App, we will use this data for authentication purposes.
We process your personal data based on the necessity for the performance of a contract, so we can provide you with certain features. If you choose to log in via third party authentication (such as Google, Facebook, or Apple) we will obtain information on the verification from this third party. However, these third parties will not get access to any content or personal data in the App.
We keep your account data as long as your account exists. You can delete your account and all associated personal data through the App or via a link in the Google Play Store. Alternatively, you can contact us and request account deletion.
Hearing aid updates
To update and maintain the functionality of your hearing aids via the app, we will collect technical data and hearing aid serial number if you give permission. We will keep this information for up to 10 years to allow us to perform necessary corrective action and comply with traceability requirements.
Remote fitting session
When you activate the Remote Fitting feature, the following types of information will be processed during your remote visit, to enable the remote session with your hearing care professional:
When you activate the feature, we collect information relating to your use of hearing aids. As the use of hearing aids may reflect health information, we will only process your personal data as described above with your explicit consent.
Your consent is voluntary, and you can withdraw your consent at any time in the “My profile” section in the App. You can also withdraw your consent by contacting us using the contact information outlined at the top of the document.
Please note, that if you withdraw your consent, you are no longer able to use the Remote Fitting feature in the App, since we are not able to provide you with this functionality of the App without collecting your personal data.
Error logs created and monitored due to legislation
If the hearing aid ‘crashes’, a file will be created containing an error log. This file will include operational data about your hearing aid, such as hearing aid serial number and timestamps. These logs are automatically uploaded when your hearing aid connects to the App. This helps us diagnose and resolve general issues efficiently and perform necessary corrective action.
The processing of personal data in the App, and as further described above for each feature, is based on the following legal bases:
We may share your personal data with other companies within the Demant Group to operate the App, to deliver and improve our products and services and for research purposes.
The App includes a feature designed for remote communication between you and your hearing care professional. Thus, if you use this feature, the data will be shared with your hearing care professional.
We may also share your personal data with service providers, who perform services and functions related to the App on our behalf. Any such service provider will not be authorized to use your personal data for any other purposes, and they will always be under a strict obligation to keep your personal data safe and confidential.
If we transfer your personal data to an affiliated Demant company or a service provider located in a jurisdiction outside EU/EEA or the European Commission-approved countries providing ‘adequate’ data protection, we will always ensure that adequate safeguards are taken to ensure data protection, e.g. by way of the EU Commission’s Standard Contractual Clauses. For more information, please contact us.
We will process and keep your personal data for as long as it is legitimate and necessary for the purposes for which your data were originally collected, and for as long as it is permitted or required under applicable law.
We will delete your data:
You can also easily stop all collection of information in the App by uninstalling the App. You may use the standard uninstall processes available as part of your mobile device or via the mobile application marketplace or network. Please note, that we are not automatically informed when you uninstall the App. Accordingly, we continue to process personal data concerning you according to the retention periods set out above, unless you contact us and object to the processing.
Under the GDPR and for certain US residents, as a result of our processing of your personal data, you may exercise certain privacy rights.
These are:
Your privacy rights may be subject to conditions and/or exemptions, e.g. ensuring other people´s privacy, protection of trade secrets and intellectual property rights or compliance with legal obligations.
If you want to exercise your rights, you can contact us at the contact details listed above.
When we process your personal data based on your consent, such consent is voluntary, and you can withdraw this at any time in the “My profile” section in the App. You can also withdraw your consent by contacting us using the contact information outlined at the top of the document.
Please note, that if you withdraw your consent, you are no longer able to use the requested feature, e.g. the Remote Fitting feature in the App, since we are not able to provide you with this functionality of the App without collecting your personal data.
If you are not satisfied with the way we use your personal data, you have the right to file a complaint with the relevant national data protection authority. In Denmark, the relevant data protection authority is Datatilsynet. Alternatively, you may contact the relevant data protection authority in your country of residence or work.
We do not knowingly collect, maintain, or use personal information from children under the age of 18.
Specifically for US based App users:
To submit an information request in the US, you can e-mail us at USPrivacy@Demant.com or call us at (800) 327-4779.
We have the right to verify the identity of a consumer before providing information related to an information request.
Information requests may take up to 45 days to process; we reserve the right to extend this period by an additional 45 days when reasonably necessary. If we extend processing your request, we will notify you within 45 days from your initial request.
Right of use
Demant grants you a non-exclusive, non-transferable, revocable license to use the App and its functionalities (“Services”) for your personal, non-commercial use and only on devices as permitted by the applicable platform terms and in accordance with this Privacy Notice. All other rights in the Services are reserved by Demant.
For free and “As Is”
The App is made available for your use for free. The information contained in and functionalities available via the App are provided “as is” and the manufacturer offers no warranties of merchantability or fitness for a particular purpose.
Relevant devices
The App is designed to be used with wireless hearing aids. The App sends and receives signals from the hearing aids via selected mobile devices for which the App has been developed. Notifications of application updates on your device should not be disabled, and it is recommended that the user installs all updates to ensure that the App will function correctly and will be kept up to date. The App must only be used with devices for which it is intended. The App specifications will state device and/or operating system requirements. We cannot guarantee that your specific device is able to download and run the App irrespective of fulfilling the general requirements stated. Such malfunctions may be caused by circumstances outside our control.
Limitation of liability
We strive to keep the Service accessible 24/7. Yet the Service can be inaccessible in situations, which can be due to safety or maintenance reasons, unstable network connection, failure in communication links or hardware.
We execute backups on a regular basis but cannot guarantee that there will be no data loss. To the fullest extent permitted by law, Demant shall not be liable for damages resulting from use of the App, including direct, indirect, incidental, consequential, punitive, specific, or other damages, lost opportunities, lost profit or any other loss or damages of any kind.
Breach of terms
In the event of your breach of these terms we will be entitled to terminate the use license immediately.
The Auracast™ word mark and logos are trademarks owned by Bluetooth SIG, Inc. and any use of such marks by Demant is under license.
Other trademarks and trade names are those of their respective owners.
S-1223202US / 2025.12.17 / v1